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Sky to enter mobile market in Ireland



Sky Ireland is set to add another product to its customer offering, following an agreement with Vodafone announced today, that will see Sky Mobile launch here in 2023.

Leveraging its market-leading leading capabilities in customer service and innovation, Sky will provide mobile services to customers using Vodafone, Ireland’s award winning, best in test network. Vodafone Ireland provides over 99% 4G population coverage for voice, data and text across the country.

Commenting on the partnership announcement, Sky Ireland CEO, JD Buckley, said: “Today’s announcement marks a significant milestone in the continued growth of the Sky business in Ireland. As Ireland’s leading TV platform and fastest growing broadband provider, our primary focus is on serving our customers and enhancing our customer offering. Sky has a proven ability to launch new services at scale and we are excited about launching Sky Mobile to customers here, next year.”

Anne O’Leary, CEO, Vodafone Ireland said: “Vodafone Ireland is delighted to have entered a long-term wholesale partnership with Sky to enable the company to provide mobile services in the Irish market using the Vodafone network. The entry of Sky to the mobile market provides enhanced choice for mobile consumers across the country, and shows Vodafone’s continued commitment to providing competitive wholesale access to Ireland’s leading mobile network.”

About Sky

Sky is Europe’s leading media and entertainment company and is proud to be part of the Comcast group. Across six countries, we connect our 23 million customers to the best entertainment, sports, news, arts and to our own award-winning original content.

Our technology, including the market leading Sky Q, connects people to everything they love – with entertainment from Sky TV, Netflix, Disney+ and Amazon Prime Video, and apps like Spotify, YouTube, ROXi, Highbrow, Fiit, and more, in one place, easy. Our streaming service, NOW, brings viewers all the enjoyment of Sky with the flexibility of a contract-free service.

Building on the success of Sky Originals like Chernobyl, Bulletproof and Brassic, we are doubling our investment in original content by 2024 through Sky Studios. Sky News provides impartial and trustworthy journalism for free and Sky Sports, our leading sports broadcasting service brings customers some of the biggest and best global sporting events from the Premier League to Formula 1 and everything in between. Sky Cinema is the home of Sky Original films with brand new films launching every month alongside an unrivalled range of the latest cinema releases and on demand library. Our new TV and movie studio, Sky Studios Elstree, which will open in 2022, is expected to create over 2,000 new jobs and generate an additional £3 billion of production investment in the UK over the first five years.

We believe that we can be a force for good in the communities in which we operate. We’re committed to being Europe’s first net zero carbon entertainment company by 2030 and we’re proud to be a Principal Partner and Media Partner of COP26 – the UN Climate Change Conference. We take pride in our approach to diversity and inclusion: we’ve been recognised by The Times and Stonewall for our commitment to diversity, and we’ve set ambitious 2025 targets to continue to increase diversity and representation. We’re also committed to investing £30million across our markets over three years to improve our approach to diversity and inclusion, and to tackle racial injustice.

Sky employs just under 1000 people in Ireland with over 750 of those based at its Head Office in Burlington Road in Dublin. As part of our Sky Cares programme, we teamed up with Age Action to support the charity in its mission to achieve fundamental change in the lives of older people. In 2021, Sky Ireland became the first ever, standalone Primary Partner of the Republic of Ireland Women’s National Team.

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